Privacy Policy

Effective Date: April 10, 2026

Watt Advertising ("we," "our," or "us") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (wattadvertising.com) or engage with our services.

1. Information We Collect

Information You Provide Directly

When you fill out a contact form, schedule a call, subscribe to our newsletter, or otherwise interact with us, you may provide your name and business name, email address, phone number, job title and company information, details about your advertising needs or business goals, and any other information you voluntarily submit through our forms.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including your IP address and approximate geographic location, browser type and version, device type and operating system, pages visited, time spent on pages, and referring URLs, as well as cookies and similar tracking technologies.

2. How We Use Your Information

We use the information we collect to respond to your inquiries and provide requested services, schedule consultations and manage client communications, send newsletters, updates, or marketing materials you have opted into (via Flodesk), manage our client relationship pipeline (via Pipedrive), improve our website, services, and user experience, analyze website traffic and usage patterns, and comply with legal obligations.

3. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information with service providers and tools we use to operate our business, including Flodesk (email marketing), Pipedrive (CRM), Calendly (scheduling), Google Analytics (website analytics), and Framer (website hosting). We may also share information with Google, Meta, and Microsoft advertising platforms in connection with the services we provide to clients, and only as authorized under separate client agreements. We may share information with legal authorities if required by law, subpoena, or to protect our rights.

4. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Contact form submissions and newsletter subscriptions are retained until you request removal. Client data is retained in accordance with the terms of individual client agreements.

5. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to enhance your browsing experience and collect usage data. These may include essential cookies required for website functionality, analytics cookies (e.g., Google Analytics) to understand how visitors use our site, and third-party cookies from embedded services (e.g., Calendly scheduling widgets). You can manage your cookie preferences through your browser settings. Disabling certain cookies may affect website functionality.

6. Third-Party Services

Our website may contain links to or integrations with third-party services. These services have their own privacy policies, and we encourage you to review them. Watt Advertising is not responsible for the privacy practices of third-party services. Key third-party services we use include Flodesk (email marketing and newsletter delivery), Pipedrive (customer relationship management), Calendly (appointment scheduling), Google Analytics (website traffic analysis), and Framer (website hosting and delivery).

7. Your Rights

Depending on your jurisdiction, you may have the right to access the personal information we hold about you, request correction of inaccurate information, request deletion of your personal information, opt out of marketing communications at any time, and request a copy of your data in a portable format. To exercise any of these rights, please contact us at sam@wattadvertising.com. We will respond to your request within 30 days.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child, we will take steps to delete it promptly.

10. California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, request deletion, and opt out of the sale of personal information. Watt Advertising does not sell personal information. To submit a CCPA request, contact us at sam@wattadvertising.com.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at sam@wattadvertising.com.